Eco-Centric: Green Totes At The Green Market
by Chelsea Zalopany
Since Anya Hindmarch introduced her I’m Not a Plastic Bag carryall, there has been a frenzy for eco-chic totes; they are the staple accessories for any socially conscious shopper. One warm spring afternoon a few days ago at New York’s Union Square Greenmarket, these were just a few of what women chose to carry their locally grown organic pink peonies and sweet strawberries home in: Marc Jacobs’s “Blondie” purple print, The Selby’s orange insignia, Vena Cava’s toxin-free black canvas, and classic unbleached cotton from Rachel Comey, Maria Cornejo, and Topshop. (Extra eco points if you recycle one of the cotton bags stores are now giving out instead of paper or plastic.) Made from variations of organic cotton, hemp canvas, denim, and just about anything recycled, these totes trump the so-not-green plastic shopper in both function and style. That afternoon, Eviana Hartman, who designs the green clothing line called Bodkin, was busy shopping. She was carrying one of her label’s vegetable-dyed organic-cotton totes (colored by artisanal dyer Audrey Reynolds and sold at No. 6). Hartman explained that she wanted “an alternative that would add interest to an outfit, wherever, whenever.” Other alternatives? For flea-market finds—because buying used is buying better—there is the naturally crafted (vegetable-dyed leather) and locally made (in New York City) Fleabag. Another find is Jeanne Beatrice’s hand-woven Moroccan market basket, which combines traditional craft with a quintessential French touch—the kind of thing Jane Birkin would carry in those moments when she didn’t need the bag that bears her name.
Jogue.com June 05, 2009 4:59p.m.